When you hire salespeople, you are not just looking for a sales team to make cold calls or write emails for you. A sales hire should be prepared to offer inventive, quick-witted thinking to your business in order to quickly close a deal. Sales hires need to be able to generate leads with a sales strategy that they can assist their team with. Gaining clients is all about a sales strategy. If you hire a sales team that works well together, this strategy should be unbeatable.